Eurocryor
promotes innovation for
specialist butcher shops thanks to its
vast range of refrigerated solutions dedicated to the
preservation and
display of meat.
Everything is designed to merge
maximum efficiency,
total flexibility and
appealing aesthetics.
The most
advanced refrigeration technologies, guarantee of superior product quality, are associated to
merchandising strategies in terms of
cabinet setup which concur to maximise the
appeal and
profitability of the entire store.
Specifically, the
technical experience gained by the brand and the
farsightedness shown in anticipating the most recent market trends, have allowed to propose a
recipe for success, composed of the following ingredients:
- verticalization of the display thanks to the Eurocryor refrigerated Torri
- effective lighting of the foods.
DYNAMIC DISPLAY IN THE SPOTLIGHT, FOR UNPRECEDENTED VISIBILITY
Eurocryor invests in the study of
cutting-edge solutions to
handle the display of prized meat cuts inside the butcher shop, alternating a
horizontal display of the assortment with the
verticalization guaranteed by the Torri, with the goal of
improving the purchasing experience of meat lovers and
optimising space management with clear
benefits in terms of
space management and sales optimisation.
Furthermore, the
configuration of the cabinets and Torri Eurocryor is able to give life to real sensory sceneries, also thanks to
4C lighting which, together with
multicoloured LED strips installed on the entire length of the cabinets, allows to enhance the
appeal of each single food. The
colour-taste combination is based on a scale of
colour temperatures, designed to enhance the
natural pigmentation of fresh food, from white 4000K to pink. Inside the butcher shops,
Natura Rosa is used to enhance the properties of the
cured meats, while the
Natura rosso amplifies the properties of the
red meat.
To conclude, in a butcher shop
innovation means personalisation. Eurocryor has always realized
customised furniture, functional in use and extremely
high performing, which confirms itself as the
differentiating factor and
distinctive element for each retail chain that aspires to take its
business to
new horizons of excellence.
